60
tee popper
Launch itA $1.8M/yr market growing +22.5% this quarter with returns at 1.1% — clears our launch bar.
Avg price
Incredible$35.19avg listing price — sweet spot $15–$100
Price range
Incredible$15.35–$67.04cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.1%return rate — above 5% kills the launch gate
Market size
Great$1.8M$1.8M/yr · 946K searches
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Review moat
Great459.67avg incumbent reviews — the moat a new listing must climb
Conversion
Good5.5%search→purchase rate — share of searches ending in a sale
Growth
Good+22.5%90-day search growth — must beat 0% to launch
Competition
Bad88%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand