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52

taser flashlight

Worth a look

Shows low returns (1.0%), but soft demand (-15.4% this quarter) keeps it on the watch list.

Market size 32Growth 17Conversion 20Competition 79Returns 95Price range 56Avg price 95Brand share 55Review moat 23Quality gap 68

Returns

Incredible1.0%

return rate — above 5% kills the launch gate

Avg price

Incredible$28.77

avg listing price — sweet spot $15–$100

Competition

Great36%

top-5 click share — an open shelf

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Price range

Good$10.05–$162.39

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Good72%

top-5 brand share — brands hold most of the demand

Market size

Okay$150K

$150K/yr · 319K searches

Review moat

Bad8,191.85

avg incumbent reviews — the moat a new listing must climb

Conversion

Bad1.6%

search→purchase rate — share of searches ending in a sale

Growth

Bad-15.4%

90-day search growth — must beat 0% to launch

Search terms