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super bowl trophy
Skip itSoft demand (-70.2% this quarter) — this niche doesn't clear our bar today.
Avg price
Great$47.39avg listing price — sweet spot $15–$100
Review moat
Great160.72avg incumbent reviews — the moat a new listing must climb
Returns
Good2.9%return rate — above 5% kills the launch gate
Price range
Okay$17.85–$187.48cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay61%top-5 click share — leaders hold, buyers still browse
Brand share
Okay83%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Bad$18K$18K/yr · 103K searches
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale
Growth
Bad-70.2%90-day search growth — must beat 0% to launch