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57

stuff sack

Worth a look

Shows a sweet-spot price point ($21.41 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 56Growth 75Conversion 45Competition 76Returns 35Price range 56Avg price 91Brand share 41Review moat 62Quality gap 38

Avg price

Great$21.41

avg listing price — sweet spot $15–$100

Competition

Great39%

top-5 click share — an open shelf

Growth

Good+59.5%

90-day search growth — must beat 0% to launch

Review moat

Good1,038.73

avg incumbent reviews — the moat a new listing must climb

Market size

Good$405K

$405K/yr · 521K searches

Price range

Good$7.74–$159.97

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Okay3.6%

search→purchase rate — share of searches ending in a sale

Brand share

Okay81%

top-5 brand share — brands hold most of the demand

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Returns

Okay4.2%

return rate — above 5% kills the launch gate

Products