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stiga hockey
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Review moat
Great328.85avg incumbent reviews — the moat a new listing must climb
Avg price
Good$119.36avg listing price — sweet spot $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Returns
Okay3.9%return rate — above 5% kills the launch gate
Price range
Okay$22.70–$266.00cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Bad71%top-5 click share — a locked-up shelf
Conversion
Bad1.2%search→purchase rate — share of searches ending in a sale
Growth
Bad-31.6%90-day search growth — must beat 0% to launch
Market size
Bad$11K$11K/yr · 8K searches
Brand share
Bad100%top-5 brand share — brand-locked demand
Signals High Price