steelers flag
Worth a lookShows a sweet-spot price point ($25.55 avg), but brand-locked demand (top 5 brands take 99% of clicks) keeps it on the watch list.
Avg price
Incredible$25.55avg listing price — sweet spot $15–$100
Returns
Great1.4%return rate — above 5% kills the launch gate
Price range
Great$7.97–$58.89cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+53.9%90-day search growth — must beat 0% to launch
Competition
Good46%top-5 click share — leaders hold, buyers still browse
Review moat
Good1,082.53avg incumbent reviews — the moat a new listing must climb
Conversion
Good4.8%search→purchase rate — share of searches ending in a sale
Market size
Okay$115K$115K/yr · 95K searches
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Brand share
Bad99%top-5 brand share — brand-locked demand