47
stanley cup trophy
Skip itA small market ($66K/yr) — this niche doesn't clear our bar today.
Growth
Incredible+123.5%90-day search growth — must beat 0% to launch
Review moat
Great385.1avg incumbent reviews — the moat a new listing must climb
Avg price
Great$83.50avg listing price — sweet spot $15–$100
Returns
Good2.2%return rate — above 5% kills the launch gate
Brand share
Good74%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Price range
Okay$6.95–$347.25cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Bad74%top-5 click share — a locked-up shelf
Conversion
Bad1.6%search→purchase rate — share of searches ending in a sale
Market size
Bad$66K$66K/yr · 50K searches