64
squid jig
Worth a lookShows a thin review moat (81 avg reviews), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Review moat
Incredible80.93avg incumbent reviews — the moat a new listing must climb
Growth
Great+78.3%90-day search growth — must beat 0% to launch
Competition
Great33%top-5 click share — an open shelf
Returns
Great1.7%return rate — above 5% kills the launch gate
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Brand share
Good67%top-5 brand share — brands hold most of the demand
Avg price
Good$13.53avg listing price — sweet spot $15–$100
Price range
Good$7.30–$26.29cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good4.2%search→purchase rate — share of searches ending in a sale
Market size
Bad$64K$64K/yr · 113K searches
Signals Low Review Barrier