60
spork
Worth a lookShows low returns (0.9%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Brand share
Great47%top-5 brand share — no brand owns this niche
Competition
Great36%top-5 click share — an open shelf
Conversion
Good6.5%search→purchase rate — share of searches ending in a sale
Market size
Good$405K$405K/yr · 649K searches
Review moat
Okay1,544.48avg incumbent reviews — the moat a new listing must climb
Growth
Okay+13.4%90-day search growth — must beat 0% to launch
Price range
Okay$5.33–$20.61cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay$9.55avg listing price — sweet spot $15–$100
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality