66
spinner baits
Worth a lookShows low returns (0.4%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Competition
Great30%top-5 click share — an open shelf
Growth
Great+71.5%90-day search growth — must beat 0% to launch
Brand share
Good66%top-5 brand share — brands hold most of the demand
Review moat
Good894.96avg incumbent reviews — the moat a new listing must climb
Price range
Good$3.01–$28.42cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good4.2%search→purchase rate — share of searches ending in a sale
Market size
Okay$256K$256K/yr · 557K searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Avg price
Okay$10.95avg listing price — sweet spot $15–$100