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soft frisbee
Worth a lookShows low returns (1.1%), but a small market ($52K/yr) keeps it on the watch list.
Returns
Great1.1%return rate — above 5% kills the launch gate
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Avg price
Good$14.33avg listing price — sweet spot $15–$100
Price range
Good$5.87–$32.42cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+38.6%90-day search growth — must beat 0% to launch
Brand share
Good68%top-5 brand share — brands hold most of the demand
Conversion
Good5.2%search→purchase rate — share of searches ending in a sale
Competition
Okay61%top-5 click share — leaders hold, buyers still browse
Review moat
Bad4,038.15avg incumbent reviews — the moat a new listing must climb
Market size
Bad$52K$52K/yr · 70K searches