43
slip bobber
Skip itBrand-locked demand (top 5 brands take 95% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Review moat
Good753.76avg incumbent reviews — the moat a new listing must climb
Growth
Good+41.1%90-day search growth — must beat 0% to launch
Price range
Okay$4.41–$24.90cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Okay2.8%search→purchase rate — share of searches ending in a sale
Avg price
Okay$10.10avg listing price — sweet spot $15–$100
Market size
Okay$128K$128K/yr · 453K searches
Competition
Bad72%top-5 click share — a locked-up shelf
Brand share
Bad95%top-5 brand share — brand-locked demand