32
sim 2 max 3 wood
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Review moat
Great376.75avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Growth
Good+30.4%90-day search growth — must beat 0% to launch
Returns
Okay3.3%return rate — above 5% kills the launch gate
Avg price
Okay$287.43avg listing price — sweet spot $15–$100
Market size
Bad$76K$76K/yr · 20K searches
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale
Competition
Bad82%top-5 click share — a locked-up shelf
Price range
Bad$25.98–$633.98cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Bad100%top-5 brand share — brand-locked demand
Signals High Price