44
short pool stick
Skip itSoft demand (-12.3% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$34.43avg listing price — sweet spot $15–$100
Price range
Incredible$19.77–$66.38cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good741.58avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Good4.1%search→purchase rate — share of searches ending in a sale
Returns
Good3.0%return rate — above 5% kills the launch gate
Brand share
Okay80%top-5 brand share — brands hold most of the demand
Market size
Okay$113K$113K/yr · 80K searches
Competition
Bad75%top-5 click share — a locked-up shelf
Growth
Bad-12.3%90-day search growth — must beat 0% to launch