47
scuba weight belt
Skip itBrand-locked demand (top 5 brands take 97% of clicks) — this niche doesn't clear our bar today.
Avg price
Incredible$29.87avg listing price — sweet spot $15–$100
Price range
Great$10.72–$58.16cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great326.31avg incumbent reviews — the moat a new listing must climb
Growth
Great+78.2%90-day search growth — must beat 0% to launch
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Returns
Okay3.5%return rate — above 5% kills the launch gate
Conversion
Okay2.9%search→purchase rate — share of searches ending in a sale
Market size
Okay$107K$107K/yr · 125K searches
Competition
Bad76%top-5 click share — a locked-up shelf
Brand share
Bad97%top-5 brand share — brand-locked demand