34
rip stick
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Avg price
Great$88.39avg listing price — sweet spot $15–$100
Market size
Good$417K$417K/yr · 236K searches
Review moat
Good1,249.43avg incumbent reviews — the moat a new listing must climb
Returns
Okay3.7%return rate — above 5% kills the launch gate
Growth
Okay+6.7%90-day search growth — must beat 0% to launch
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Conversion
Okay2.0%search→purchase rate — share of searches ending in a sale
Price range
Okay$42.54–$274.35cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Bad74%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Signals High Price