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rescue gloves
Skip itA concentrated shelf (top 5 take 82% of clicks) — this niche doesn't clear our bar today.
Growth
Incredible>1,000%90-day search growth — must beat 0% to launch
Avg price
Incredible$35.52avg listing price — sweet spot $15–$100
Price range
Great$9.39–$74.61cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good1,036avg incumbent reviews — the moat a new listing must climb
Returns
Good2.6%return rate — above 5% kills the launch gate
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay90%top-5 brand share — brands hold most of the demand
Conversion
Bad1.7%search→purchase rate — share of searches ending in a sale
Market size
Bad$82K$82K/yr · 135K searches
Competition
Bad82%top-5 click share — a locked-up shelf