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Rams Jersey
Skip itSoft demand (-69.8% this quarter) — this niche doesn't clear our bar today.
Avg price
Great$57.50avg listing price — sweet spot $15–$100
Price range
Good$14.50–$129.45cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good751avg incumbent reviews — the moat a new listing must climb
Competition
Good45%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Market size
Okay$126K$126K/yr · 265K searches
Conversion
Bad0.8%search→purchase rate — share of searches ending in a sale
Returns
Bad10.0%return rate — above 5% kills the launch gate
Growth
Bad-69.8%90-day search growth — must beat 0% to launch