37
Qb54
Skip itA concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Good2.3%return rate — above 5% kills the launch gate
Review moat
Good818avg incumbent reviews — the moat a new listing must climb
Growth
Good+37.4%90-day search growth — must beat 0% to launch
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Avg price
Good$153.22avg listing price — sweet spot $15–$100
Market size
Okay$204K$204K/yr · 128K searches
Price range
Okay$45.74–$191.43cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad1.0%search→purchase rate — share of searches ending in a sale
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Signals High Price