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Putting Aid
Skip itA concentrated shelf (top 5 take 79% of clicks) — this niche doesn't clear our bar today.
Avg price
Incredible$35.51avg listing price — sweet spot $15–$100
Price range
Great$9.34–$84.44cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Good$478K$478K/yr · 334K searches
Returns
Good2.7%return rate — above 5% kills the launch gate
Conversion
Good4.0%search→purchase rate — share of searches ending in a sale
Review moat
Okay2,102.43avg incumbent reviews — the moat a new listing must climb
Brand share
Okay82%top-5 brand share — brands hold most of the demand
Growth
Okay+9.9%90-day search growth — must beat 0% to launch
Competition
Bad79%top-5 click share — a locked-up shelf
Signals Low Review Barrier