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Skip itA concentrated shelf (top 5 take 96% of clicks) — this niche doesn't clear our bar today.
Avg price
Great$22.10avg listing price — sweet spot $15–$100
Market size
Great$1.4M$1.4M/yr · 1.1M searches
Returns
Great1.8%return rate — above 6% kills the launch gate
Price range
Great$8.84–$36.45cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good5.7%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+9.1%90-day search growth — must beat 0% to launch
Review moat
Bad5,741.67avg incumbent reviews — the moat a new listing must climb
Brand share
Bad96%top-5 brand share — brand-locked demand
Competition
Bad96%top-5 click share — a locked-up shelf