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53

Pom Poms Cheerleading

Worth a look

Shows a fragmented shelf (top 5 take 31% of clicks), but soft demand (-17.0% this quarter) keeps it on the watch list.

Market size 42Growth 16Conversion 31Competition 84Returns 26Price range 83Avg price 77Brand share 77Review moat 55Quality gap 78

Competition

Great31%

top-5 click share — an open shelf

Price range

Great$7.80–$54.05

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Brand share

Great58%

top-5 brand share — no brand owns this niche

Avg price

Great$15.67

avg listing price — sweet spot $15–$100

Review moat

Good1,306.81

avg incumbent reviews — the moat a new listing must climb

Market size

Okay$220K

$220K/yr · 567K searches

Conversion

Okay2.5%

search→purchase rate — share of searches ending in a sale

Returns

Okay5.0%

return rate — above 5% kills the launch gate

Growth

Bad-17.0%

90-day search growth — must beat 0% to launch

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