45
Pink Running Vest
Skip itA small market ($28K/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$26.99avg listing price — sweet spot $15–$100
Price range
Incredible$14.88–$45.70cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good68%top-5 brand share — brands hold most of the demand
Competition
Good53%top-5 click share — leaders hold, buyers still browse
Growth
Okay+19.2%90-day search growth — must beat 0% to launch
Returns
Okay3.2%return rate — above 5% kills the launch gate
Review moat
Okay2,104avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Bad1.9%search→purchase rate — share of searches ending in a sale
Market size
Bad$28K$28K/yr · 54K searches
Signals No Dominant Brand