38
pilates weights
Skip itSoft demand (-17.7% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$29.53avg listing price — sweet spot $15–$100
Price range
Great$8.60–$50.76cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.6%return rate — above 6% kills the launch gate
Brand share
Good75%top-5 brand share — brands hold most of the demand
Competition
Okay62%top-5 click share — leaders hold, buyers still browse
Market size
Okay$138K$138K/yr · 241K searches
Conversion
Bad1.9%search→purchase rate — share of searches ending in a sale
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Review moat
Bad12,021.88avg incumbent reviews — the moat a new listing must climb
Growth
Bad-17.7%90-day search growth — must beat 0% to launch