Outboard Motor Muffs
Worth a lookShows searches that convert (15.9% search→purchase), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Conversion
Incredible15.9%search→purchase rate — share of searches ending in a sale
Growth
Great+101.4%90-day search growth — must beat 0% to launch
Avg price
Great$21.25avg listing price — sweet spot $15–$100
Price range
Great$10.24–$34.82cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$549K$549K/yr · 163K searches
Returns
Good2.7%return rate — above 5% kills the launch gate
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Okay62%top-5 click share — leaders hold, buyers still browse
Brand share
Okay83%top-5 brand share — brands hold most of the demand
Review moat
Bad5,595.52avg incumbent reviews — the moat a new listing must climb