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52

One Person Pop Up Tent

Worth a look

Shows a sweet-spot price point ($99.26 avg), but weak search conversion (1.5%) keeps it on the watch list.

Market size 57Growth 57Conversion 19Competition 71Returns 23Price range 24Avg price 75Brand share 49Review moat 70Quality gap 63

Avg price

Great$99.26

avg listing price — sweet spot $15–$100

Competition

Good42%

top-5 click share — leaders hold, buyers still browse

Review moat

Good713.21

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Market size

Good$430K

$430K/yr · 289K searches

Growth

Good+31.7%

90-day search growth — must beat 0% to launch

Brand share

Okay76%

top-5 brand share — brands hold most of the demand

Price range

Bad$23.83–$338.82

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Bad5.5%

return rate — above 5% kills the launch gate

Conversion

Bad1.5%

search→purchase rate — share of searches ending in a sale

Reviews