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Ned Rig Baits
Worth a lookShows low returns (0.3%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Growth
Great+91.4%90-day search growth — must beat 0% to launch
Competition
Great38%top-5 click share — an open shelf
Review moat
Good599.49avg incumbent reviews — the moat a new listing must climb
Brand share
Good72%top-5 brand share — brands hold most of the demand
Conversion
Good4.1%search→purchase rate — share of searches ending in a sale
Avg price
Okay$11.52avg listing price — sweet spot $15–$100
Price range
Okay$4.55–$22.65cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Bad$48K$48K/yr · 102K searches