45
Messi Soccer Ball
Skip itWeak search conversion (0.5%) — this niche doesn't clear our bar today.
Avg price
Incredible$41.83avg listing price — sweet spot $15–$100
Review moat
Great118.88avg incumbent reviews — the moat a new listing must climb
Competition
Great29%top-5 click share — an open shelf
Price range
Great$12.83–$113.31cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+19.8%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Returns
Bad6.0%return rate — above 5% kills the launch gate
Market size
Bad$78K$78K/yr · 368K searches
Brand share
Bad97%top-5 brand share — brand-locked demand
Conversion
Bad0.5%search→purchase rate — share of searches ending in a sale
Signals High Returns