49
Liverpool Jersey
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Avg price
Great$55.53avg listing price — sweet spot $15–$100
Review moat
Great216.7avg incumbent reviews — the moat a new listing must climb
Returns
Great1.6%return rate — above 5% kills the launch gate
Price range
Great$20.63–$126.49cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+52.8%90-day search growth — must beat 0% to launch
Competition
Good48%top-5 click share — leaders hold, buyers still browse
Market size
Okay$140K$140K/yr · 220K searches
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Conversion
Bad1.1%search→purchase rate — share of searches ending in a sale
Brand share
Bad100%top-5 brand share — brand-locked demand