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Lakers Shirt
Skip itSoft demand (-24.1% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$30.25avg listing price — sweet spot $15–$100
Price range
Great$11.05–$76.68cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great35%top-5 click share — an open shelf
Review moat
Okay1,626.21avg incumbent reviews — the moat a new listing must climb
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Returns
Bad5.9%return rate — above 5% kills the launch gate
Market size
Bad$60K$60K/yr · 186K searches
Growth
Bad-24.1%90-day search growth — must beat 0% to launch
Conversion
Bad1.1%search→purchase rate — share of searches ending in a sale
Signals High Returns