36
kids treadmill
Skip itWeak search conversion (0.3%) — this niche doesn't clear our bar today.
Returns
Great1.9%return rate — above 6% kills the launch gate
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Avg price
Good$120.25avg listing price — sweet spot $15–$100
Brand share
Okay80%top-5 brand share — brands hold most of the demand
Price range
Okay$14.59–$242.92cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay3,086.89avg incumbent reviews — the moat a new listing must climb
Competition
Okay67%top-5 click share — leaders hold, buyers still browse
Market size
Okay$116K$116K/yr · 357K searches
Growth
Bad-40.2%90-day search growth — must beat 0% to launch
Conversion
Bad0.3%search→purchase rate — share of searches ending in a sale