35
Josh Allen Funko Pop
Skip itA small market ($12K/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$26.31avg listing price — sweet spot $15–$100
Returns
Great1.3%return rate — above 5% kills the launch gate
Price range
Great$10.00–$116.95cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good1,084.79avg incumbent reviews — the moat a new listing must climb
Brand share
Okay82%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Competition
Bad71%top-5 click share — a locked-up shelf
Growth
Bad-17.0%90-day search growth — must beat 0% to launch
Conversion
Bad0.8%search→purchase rate — share of searches ending in a sale
Market size
Bad$12K$12K/yr · 58K searches
Signals Low Review Barrier