56
Jerkbait
Worth a lookShows low returns (0.6%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Competition
Great31%top-5 click share — an open shelf
Review moat
Great413.04avg incumbent reviews — the moat a new listing must climb
Avg price
Good$14.60avg listing price — sweet spot $15–$100
Price range
Good$5.58–$37.52cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+31.8%90-day search growth — must beat 0% to launch
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay$136K$136K/yr · 417K searches
Conversion
Okay2.2%search→purchase rate — share of searches ending in a sale