48
Heavy Bag
Skip itWeak search conversion (0.7%) — this niche doesn't clear our bar today.
Market size
Great$1.3M$1.3M/yr · 1.5M searches
Review moat
Good648.15avg incumbent reviews — the moat a new listing must climb
Avg price
Good$122.48avg listing price — sweet spot $15–$100
Returns
Good2.6%return rate — above 5% kills the launch gate
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Okay55%top-5 click share — leaders hold, buyers still browse
Brand share
Okay78%top-5 brand share — brands hold most of the demand
Growth
Bad-3.5%90-day search growth — must beat 0% to launch
Price range
Bad$29.24–$382.85cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad0.7%search→purchase rate — share of searches ending in a sale