Skip to content
52

Georgia Tech Hat

Worth a look

Shows a sweet-spot price point ($23.80 avg), but a small market ($32K/yr) keeps it on the watch list.

Market size 8Growth 68Conversion 53Competition 68Returns 35Price range 83Avg price 95Brand share 29Review moat 92Quality gap 57

Avg price

Incredible$23.80

avg listing price — sweet spot $15–$100

Review moat

Great166.71

avg incumbent reviews — the moat a new listing must climb

Price range

Great$12.50–$29.71

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Good+48.6%

90-day search growth — must beat 0% to launch

Competition

Good44%

top-5 click share — leaders hold, buyers still browse

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Conversion

Good4.3%

search→purchase rate — share of searches ending in a sale

Returns

Okay4.2%

return rate — above 5% kills the launch gate

Brand share

Okay87%

top-5 brand share — brands hold most of the demand

Market size

Bad$32K

$32K/yr · 31K searches

Trend