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Fuel Keg
Skip itSoft demand (-58.8% this quarter) — this niche doesn't clear our bar today.
Returns
Great1.3%return rate — above 5% kills the launch gate
Avg price
Great$20.39avg listing price — sweet spot $15–$100
Price range
Great$9.80–$34.16cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay1,789.6avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Bad1.6%search→purchase rate — share of searches ending in a sale
Market size
Bad$63K$63K/yr · 188K searches
Growth
Bad-58.8%90-day search growth — must beat 0% to launch
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand