80
foot pedal resistance band
Launch itA $1.4M/yr market growing +78.6% this quarter with returns at 2.0% — clears our launch bar.
Quality gap
Incredible3.8★avg incumbent rating — lower means beatable quality
Brand share
Great47%top-5 brand share — no brand owns this niche
Market size
Great$1.4M$1.4M/yr · 1.5M searches
Growth
Great+78.6%90-day search growth — must beat 0% to launch
Competition
Great33%top-5 click share — an open shelf
Avg price
Great$17.16avg listing price — sweet spot $15–$100
Returns
Great2.0%return rate — above 6% kills the launch gate
Price range
Good$7.98–$34.07cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good5.4%search→purchase rate — share of searches ending in a sale
Review moat
Okay1,668.68avg incumbent reviews — the moat a new listing must climb