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Floating Rope
Worth a lookShows demand growing +240.7% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Growth
Incredible+240.7%90-day search growth — must beat 0% to launch
Avg price
Great$18.89avg listing price — sweet spot $15–$100
Competition
Great37%top-5 click share — an open shelf
Returns
Great1.9%return rate — above 5% kills the launch gate
Price range
Great$5.02–$116.54cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good61%top-5 brand share — brands hold most of the demand
Conversion
Good4.3%search→purchase rate — share of searches ending in a sale
Review moat
Okay1,558.52avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Market size
Bad$28K$28K/yr · 34K searches