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fish cleaning table
Worth a lookShows low returns (1.6%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Great1.6%return rate — above 5% kills the launch gate
Growth
Great+81.2%90-day search growth — must beat 0% to launch
Review moat
Great430.8avg incumbent reviews — the moat a new listing must climb
Avg price
Good$104.37avg listing price — sweet spot $15–$100
Brand share
Good65%top-5 brand share — brands hold most of the demand
Competition
Good48%top-5 click share — leaders hold, buyers still browse
Market size
Good$415K$415K/yr · 410K searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Price range
Bad$49.04–$319.38cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad1.0%search→purchase rate — share of searches ending in a sale
Signals High Price