36
feid
Skip itA small market ($13K/yr) — this niche doesn't clear our bar today.
Avg price
Great$19.88avg listing price — sweet spot $15–$100
Price range
Good$4.49–$36.29cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good68%top-5 brand share — brands hold most of the demand
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Growth
Okay+16.4%90-day search growth — must beat 0% to launch
Returns
Okay5.2%return rate — above 6% kills the launch gate
Review moat
Okay3,383avg incumbent reviews — the moat a new listing must climb
Competition
Okay68%top-5 click share — leaders hold, buyers still browse
Conversion
Bad0.6%search→purchase rate — share of searches ending in a sale
Market size
Bad$13K$13K/yr · 105K searches