43
fall straw toppers
Skip itPrices mostly outside the sweet spot ($4.44–$9.73) — this niche doesn't clear our bar today.
Growth
Incredible+125.9%90-day search growth — must beat 0% to launch
Review moat
Great110.38avg incumbent reviews — the moat a new listing must climb
Returns
Good2.1%return rate — above 5% kills the launch gate
Conversion
Okay3.0%search→purchase rate — share of searches ending in a sale
Brand share
Okay83%top-5 brand share — brands hold most of the demand
Competition
Okay65%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Avg price
Bad$7.51avg listing price — sweet spot $15–$100
Market size
Bad$15K$15K/yr · 68K searches
Price range
Bad$4.44–$9.73cheapest to priciest tracked listing — scored on the share inside $15–$100