47
Eyeball Ping Pong Balls
Skip itA small market ($30K/yr) — this niche doesn't clear our bar today.
Returns
Good2.3%return rate — above 5% kills the launch gate
Growth
Good+45.4%90-day search growth — must beat 0% to launch
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Good5.4%search→purchase rate — share of searches ending in a sale
Brand share
Good69%top-5 brand share — brands hold most of the demand
Review moat
Good1,262avg incumbent reviews — the moat a new listing must climb
Avg price
Okay$10.38avg listing price — sweet spot $15–$100
Competition
Okay66%top-5 click share — leaders hold, buyers still browse
Price range
Bad$4.71–$18.04cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad$30K$30K/yr · 54K searches
Signals Low Review Barrier