57
eagles flag
Worth a lookShows a sweet-spot price point ($22.82 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Avg price
Incredible$22.82avg listing price — sweet spot $15–$100
Returns
Great1.6%return rate — above 5% kills the launch gate
Price range
Great$7.02–$58.90cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great37%top-5 click share — an open shelf
Growth
Good+35.4%90-day search growth — must beat 0% to launch
Review moat
Good1,194.28avg incumbent reviews — the moat a new listing must climb
Market size
Okay$273K$273K/yr · 346K searches
Conversion
Okay3.5%search→purchase rate — share of searches ending in a sale
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality