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down jacket repair patch
Skip itPrices mostly outside the sweet spot ($6.07–$14.16) — this niche doesn't clear our bar today.
Conversion
Incredible12.4%search→purchase rate — share of searches ending in a sale
Returns
Great1.2%return rate — above 5% kills the launch gate
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Good$436K$436K/yr · 374K searches
Review moat
Okay2,739.12avg incumbent reviews — the moat a new listing must climb
Competition
Okay68%top-5 click share — leaders hold, buyers still browse
Avg price
Okay$9.36avg listing price — sweet spot $15–$100
Brand share
Bad98%top-5 brand share — brand-locked demand
Growth
Bad-43.3%90-day search growth — must beat 0% to launch
Price range
Bad$6.07–$14.16cheapest to priciest tracked listing — scored on the share inside $15–$100