44
door anchor for resistance bands
Skip itA concentrated shelf (top 5 take 84% of clicks) — this niche doesn't clear our bar today.
Returns
Great2.0%return rate — above 6% kills the launch gate
Conversion
Good6.9%search→purchase rate — share of searches ending in a sale
Avg price
Good$14.81avg listing price — sweet spot $15–$100
Review moat
Good1,125.4avg incumbent reviews — the moat a new listing must climb
Price range
Good$6.46–$26.46cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay$252K$252K/yr · 245K searches
Growth
Okay+6.6%90-day search growth — must beat 0% to launch
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Brand share
Okay89%top-5 brand share — brands hold most of the demand
Competition
Bad84%top-5 click share — a locked-up shelf