29
den caddy
Skip itBrand-locked demand (top 5 brands take 97% of clicks) — this niche doesn't clear our bar today.
Avg price
Great$93.03avg listing price — sweet spot $15–$100
Returns
Good2.6%return rate — above 5% kills the launch gate
Review moat
Good1,108avg incumbent reviews — the moat a new listing must climb
Growth
Good+20.0%90-day search growth — must beat 0% to launch
Price range
Okay$29.42–$177.45cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Bad4.8★avg incumbent rating — lower means beatable quality
Competition
Bad85%top-5 click share — a locked-up shelf
Market size
Bad$36K$36K/yr · 57K searches
Conversion
Bad0.7%search→purchase rate — share of searches ending in a sale
Brand share
Bad97%top-5 brand share — brand-locked demand
Signals High Price