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cue ball
Worth a lookShows a sweet-spot price point ($20.47 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Avg price
Great$20.47avg listing price — sweet spot $15–$100
Returns
Great1.6%return rate — above 5% kills the launch gate
Review moat
Great401.66avg incumbent reviews — the moat a new listing must climb
Price range
Great$7.02–$50.79cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great40%top-5 click share — an open shelf
Brand share
Good64%top-5 brand share — brands hold most of the demand
Conversion
Good5.6%search→purchase rate — share of searches ending in a sale
Market size
Okay$177K$177K/yr · 154K searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Bad-21.6%90-day search growth — must beat 0% to launch