50
crank puller
Worth a lookShows searches that convert (11.9% search→purchase), but brand-locked demand (top 5 brands take 87% of clicks) keeps it on the watch list.
Conversion
Great11.9%search→purchase rate — share of searches ending in a sale
Returns
Good2.5%return rate — above 5% kills the launch gate
Growth
Good+30.4%90-day search growth — must beat 0% to launch
Review moat
Good1,436.69avg incumbent reviews — the moat a new listing must climb
Avg price
Good$12.20avg listing price — sweet spot $15–$100
Market size
Okay$257K$257K/yr · 176K searches
Price range
Okay$4.95–$21.54cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Okay66%top-5 click share — leaders hold, buyers still browse
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Signals Low Review Barrier