42
coon hunting lights
Skip itSoft demand (-42.6% this quarter) — this niche doesn't clear our bar today.
Review moat
Great167.48avg incumbent reviews — the moat a new listing must climb
Avg price
Great$85.84avg listing price — sweet spot $15–$100
Returns
Good2.1%return rate — above 5% kills the launch gate
Competition
Good47%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Price range
Okay$19.98–$209.88cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay$114K$114K/yr · 87K searches
Conversion
Bad1.5%search→purchase rate — share of searches ending in a sale
Brand share
Bad93%top-5 brand share — brand-locked demand
Growth
Bad-42.6%90-day search growth — must beat 0% to launch
Signals High Price