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colorado avalanche shirt

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A small market ($29K/yr) — this niche doesn't clear our bar today.

Market size 7Growth 79Conversion 20Competition 53Returns 41Price range 90Avg price 95Brand share 40Review moat 69Quality gap 35

Avg price

Incredible$28.13

avg listing price — sweet spot $15–$100

Price range

Great$12.81–$48.48

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Great+69.4%

90-day search growth — must beat 0% to launch

Review moat

Good732.21

avg incumbent reviews — the moat a new listing must climb

Competition

Good53%

top-5 click share — leaders hold, buyers still browse

Returns

Okay3.7%

return rate — above 5% kills the launch gate

Brand share

Okay81%

top-5 brand share — brands hold most of the demand

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Conversion

Bad1.6%

search→purchase rate — share of searches ending in a sale

Market size

Bad$29K

$29K/yr · 64K searches

Search terms